Onward

LearnSelling · Step 5. Get your business sale-ready

Lesson 5.3

Add-backs: counting the money the business really makes for you

Add-backs are expenses on your books that a new owner would not have. Adding them back shows what the business really earns.

Audio · 4:00Listen to this lesson
Lessons read aloud are for members. Onward is in a private preview. Request early access →Jump to the text ↓

The short version

  • Add-backs are expenses on your books that a new owner would not have. Adding them back shows what the business really earns.
  • Common add-backs include your own pay, personal expenses run through the business and one-time costs.
  • Every add-back needs a record behind it. Buyers and lenders challenge the ones that do not.
  • Add-backs work both ways. If a new owner would have to spend more than you do, earnings come down.
  • Every dollar of add-back is multiplied in the price. So is every dollar a buyer rejects.

What an add-back is

Your tax return shows profit after every expense the business paid. Some of those expenses exist only because you own the business. A new owner would not pay them.

Adding those expenses back to profit shows what the business earns for an owner. That adjusted figure is what buyers multiply to set a price. Lesson 3.3 explains SDE and EBITDA, the two ways it is measured.

Common add-backs

  • Your own salary and benefits, for SDE. For EBITDA, only the amount above a fair manager's salary.
  • Personal expenses run through the business: a personal vehicle, a family phone plan, travel that was not for business.
  • Family members on payroll who do not work in the business.
  • One-time costs that will not repeat: a lawsuit, a major repair after a storm, a one-time consulting project.
  • Interest, depreciation and amortization.
  • Rent above market paid to yourself, if you own the building. Lesson 4.7 covers this.

What does not count

  • Unreported income. Lenders confirm your tax returns with the IRS. Cash that was never reported cannot be added back.
  • Costs the business actually needs. Calling a necessary expense "discretionary" does not make it so.
  • "One-time" costs that happen every year. If the major repair comes around every year, a buyer will treat it as a normal expense.

Add-backs can go the other way

Buyers also look for costs a new owner would have that you do not. These reduce earnings.

  • Pay below market. A family member paid far below market, or a key employee who has not had a raise in years.
  • Rent below market paid to yourself.
  • Deferred maintenance. Equipment that needs replacing soon.
  • Work you do for free that a new owner would have to pay someone to do.

The paper trail

For each add-back, keep the record that proves it: the receipt, the invoice, the payroll record or a short written explanation. Put the list and the support in your data room.

A buyer's accountant will test every item. Add-backs with records usually hold. Add-backs without them are the first to go.

Why it matters so much

Add-backs are multiplied. If buyers pay three times earnings, every $10,000 of add-back that holds adds about $30,000 to the price. Every $10,000 a buyer rejects takes $30,000 away.

That is why a long list of weak add-backs does more harm than good. It invites a buyer to question everything else.

Take this to your own people

The questions for this topic, for your attorney, your accountant or your lender.

  1. For your accountant: "Can you build my list of add-backs, with the record behind each one?" Listen for: a line-by-line schedule, year by year, with support for each item.
  2. For your accountant: "Which of these add-backs would a buyer's lender accept, and which would they question?" Listen for: an honest split. Be wary of an advisor who says they will all hold.
  3. For your accountant: "Are there costs a new owner would have that I do not?" Listen for: items like below-market pay or rent, and what they would do to earnings.

This names the question. Your CPA, your M&A attorney and your lender answer it for your situation.

Members can mark lessons read and pick up where they left off. Onward is in a private preview: request early access.

When you’re ready

Most businesses are a few practical steps from a stronger handoff.